Introduced major feature changes without telling users or properly validating
Couldn't find the market, scaled to fast without proper validation. After raising $125 million they closed their doors.
Had traction but couldn't get investors interested due to direct competition from facebook
Focused on customer acquisition and ignored growing churn and the market ceiling
Had too few managers from the fashion industry and too many from the technology.
Setting price point out of range. Kuvee sold a $178 wine bottle that connected to Wi-Fi, raised $6 million, and is now shut down
Started a new B2C product & company with a client based on client's existing business. The plan was to create neat little metal greeting cards that every Pinterest fan must have. Our team would handle "all the web stuff", his team would handle "all the production stuff". Prototype = success! Site = launched! Orders = flowing! One snag: metal cards are really sharp when mass cut, ouch! Idea = fail.
Core product feature became antiquated and customers no longer needed a standalone tool.
So I launched without building any sort of story, and I launched right before midnight on Product Hunt so my product didn't even appear on the next day's list of products. I also didn't promote it much, if at all. Just on slack channels I am a part of.
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